Early Opinions of Facebook Chat
Disclaimer: The following post contains three very embarrassing - but entirely true - confessions by the writer. Please see them simply as attempts to prove his point and try to forget them after reading the post and understanding the point.
Facebook launched their chat feature last week and many are calling the creation another brilliant, inevitable step toward Facebook becoming the world’s next operating system. But while it was certainly inevitable and will probably, like most other Facebook creations (except for the Beacon of course) be a resounding success, I think this one is going to take a little more time than some of the other groundbreaking features they’ve recently introduced. Even more time than the initially hated, but now addictive News Feed - the goat cheese of new Facebook features.
Here’s why I think Facebook Chat isn’t such an easy sell:
I’m on Facebook all day long (embarrassing confession #1). This is not hyperbole, it is fact. If at any point in the day you were to look at my open Firefox browser you would without fail always see a Facebook tab. Even if it is just one of five running tabs, Facebook is always there. And yeah, I have justification since Ignighter is a Facebook application and I have to “do work” within Facebook, but trust me, it’s just a very convenient excuse.
Occasionally I just leave it open to my Homepage, but more often than not it’s open to poolside photos of the recent Fire Island weekend getaway of one of my Facebook friends that I probably don’t even know that well (embarrassing confession #2). What we do on Facebook, all the stalking, and gawking, and voyeurism (well that’s what I do at least) is really humiliating. Whether we want to admit it or not, Facebook is a guilty pleasure.
And I think this really cuts to heart of why I have 1,307 Facebook friends (EXTREMELY embarrassing confession #3) and I’ve yet to see more than 54 “online” at one time. You can be on Facebook and not publicly declare yourself “online”. And while I’m not sure if everybody else keeps Facebook up all day like I do, I’ve got to believe that more than 4% of my friends are on at any given time. If they are on, but just too ashamed to promote it all day, then Facebook chat is going to face quite an uphill climb moving forward. And if it’s true that only 4% of my friends are online at any given time (and I find this unlikely), then Facebook as an operating system has an even steeper climb ahead.
What do you think?
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