Sex and the City Press Release

Ignighter.com Guys Dive into Sex and the City to Learn the Other Side
NEW YORK, NY – (February 5, 2009) – Ignighter.com pioneered online group dating with its worldwide launch in August of 2008, setting the stage for a new paradigm in Internet matchmaking. The free service, aimed at 20-somethings and university students, allows groups of friends to collaborate on a profile page and then search their city for other groups that want to plan an offline date. Ignighter.com already has more than 25,000 members and continues to see rapid growth. As membership in New York City grows larger and larger, the founders, three men in their mid-twenties have decided that they need a way to connect on a deeper level to their female userbase. They see no better way than to sit down with all six seasons in the Sex and the City catalogue, the go-to text for young single women in New York.

“My female roommate is always telling me that Carrie said this, or Charlotte did that,” said Adam Sachs, Ignighter co-founder. “And after I realize she’s not talking about a former classmate of ours, I’m stuck feeling completely left out.”

Sick of being left out of every conversation with their female friends and feeling occasional disconnects from their female userbase, the founding team  and their employees have decided to dedicate a weekend to watching the entire series of Sex and the City on DVD.

“We want to do this right. Drinking cosmos is certainly not out of the question,” said Dan Osit, another co-founder. “It may sound funny, but this Sex and the City weekend is really about connecting with our female counterparts. And we think it’s going to work!”

About Ignighter.com
New York-based Ignighter.com (http://www.ignighter.com) is the worldwide leader in online group dating. The company launched its innovative online, group dating website in August 2008 and currently has over 25,000 registered users in more than 30 countries. Ignighter.com users create a group profile with their friends and then search their geographic area for another group with whom they plan an offline date that is safer, less awkward, and more fun.

For more information about Ignighter.com contact:
Adam Sachs (adam@ignighter.com)

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February 5th, 2009 Posted by Adam | About Ignighter, Press, Press Releases, dating ideas, group date ideas |

With A Little Help From Our Friends - Part 3: Fun with Features

Everybody’s favorite Ignighteresses are back at it with another post as they dive into using Ignighter’s fun connection features. Check out the latest in their Ignighter adventures:

So we are getting familiar with the site, tweaking our profile and checking out the groups.  We’ve even exchanged a few messages with other groups.  What we’ve found is that some of the features on the site could have been quite useful to us in the past!  Not sure what we mean?

On the Benefits of a Profile…

We once met a young man in a bar.  He was charming in a sort of weird and awkward way, and for some reason in our drunken state we kind of dug that he was wearing his sunglasses at night.  We thought he was funny, and when he asked us out for dinner later that week, we thought, why not?  As the days went on, we started to mildly panic.  What if we don’t know what he looks like without his sunglasses?  What if he looks hideous without them?  Well, the good news (and bad, obviously), was that he did, in fact, show up to dinner wearing said sunglasses- and he never took them off, citing “social experimentation” as the reason. Since this guy took the express train from Quirky Town to Freak-ville, there was clearly not going to be a layover in Bone City.

Perhaps, had he a handy online profile to reference, we would have known other important facts about him, such as his lack of alcohol consumption, and philosophies on “minimalism”.  We hate minimalism.  Our philosophy is everything, all of it. So, hopefully by us being as honest as possible, we will meet other guys like us, instead of ones who are clearly from another planet.

On “Digging”…

We’ve been told we were “dug” in a variety of ways.  First grade, when Bobby Simone kicked us in the shins on the playground at recess.  Fifth grade, when Garrett Norris told us we looked so much better now that we got our braces on and we cried hysterically.  Eighth grade, when one of the Steinberg twins (we never could tell them apart), invited us into the closet for seven minutes.  High school, when the following deep dialogue took place:

Him: “Haven’t you always wanted to kiss someone in the rain?”
Us: “Um, yeah, sure…”
Him: “Well, it’s raining.”

AND SCENE.

College, when no explicit expression of digging was necessary- but many, many shots of So Co lime were.  And now the Void, where it’s all text messages and facebooks. Need we say more?
Clicking and letting someone know you are into them saves your legs (and ego) from bruises, puts an end to emo conversations, and spares your liver from suffering for your bad decisions . We dig the “dig”.

We’re quite looking forward to the “posting our plans” feature, which we plan to use right after some of us return from our tropical, warm weather vacations and some of us visit family in sunny Florida, and some of us have to work and reorganize our closets and will have JUST AS MUCH FUN as some of us!!! Until then, Happy Holidays to all of you!  We love you and can’t wait to see you in 2009.

Good looking out ☺

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December 22nd, 2008 Posted by Adam | Guest Post, Ignighter Update, With a Little Help From Our Friends, group date ideas, group dating, group dating ideas |

With A Little Help From Our Friends - Part 2: It’s Tricky to Rock A Rhyme

Yay! We found our group and are ready to tackle the profile. For the sake of this social experiment, we (and our potential dates out there) shall remain blog-nonymous.

Here’s the goal: Come across as being awesome, attract males, and find pictures of ourselves where no one has closed eyes/shots in hands/friends making obscene gestures in the background, etc.

#1   The group name

Things we are not: Sexy Sistahs, Devilish Divas, NYCBabes08.  Things we are: adorable, sarcastic, adventurous, and of course, modest.  It is an intense creative process to come up with a name accurately representing multiple people but we’ve gone with “Good Looking Out.”  Get it?  Cuz we’re good… looking… and we like to go out? Okay, moving on.

#2   Where you know each other from

Do you have a while?  Let’s just say we started out as friends, and friends of friends and now we’re all just friends.

#3  Some of our common interests are

Hmmm… to tell the truth or not tell the truth?  Ok truth.  Our common interests are: eating pizza, watching an entire season of a television show in one day, liquor.

Fake interests that we tell other people we like so as to seem normal: sports (spectator and participatory), snorkeling, hobbies, etc.

Our profile will strike a good balance between the two, and therefore be mostly accurate and trustworthy.

#4  Assign each group member a yearbook superlative (Great question!!!)

Here’s a collection of some of ours:
“Best Party Promoter”
“Most Likely To Save the World”
“Most Likely to Star on a Reality Show”
“Most Likely to Pen Their Memoirs”

#5   Some things we spend a lot of time talking about are

Again, truth?  We hate to sound trivial, but don’t want to sound like smarty pantses know-it-alls either.  We talk about what most 25 year olds talk about: work (lack of, misery over, ambitions for), boys (lack of, misery over, ambitions for), tv shows, hopes and dreams and butterflies and stuff… Perhaps on our real post we’ll make some allusion to caring about world events and culture.

#6  Some things we like to do together are

We enjoy sitting outside at restaurants because it is always, maybe, definitely, the last time you’ll be able to do it this year.  We also enjoy using expired student IDs to get discount admission to museums.  Additionally, we enjoy lazing about in parks and on couches and such.

So, this process had us cracking up and we discovered even more things we had in common!  We will put up our REAL profile on the Ignighter site this week, but this post was a great exercise that got our creative juices flowing.  While you’re checking out the groups that are up you can poss try to ID us… and then we’ll have to kill you.  Now, get together with your pals, fix yourselves some cocktails, and get to work on your profile!

Good Looking Out ☺

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December 8th, 2008 Posted by Adam | Guest Post, Parties, With a Little Help From Our Friends, group activities, group date ideas, group dating, group dating ideas |

BAD Group Date Ideas #1 - Wings

We’re frequently touting, on this very blog, good group date ideas to inspire you and your Ignighter group. In the past we’ve recommended outings like Laser Tag and Tapas. Well this weekend I found myself at Blondies on the Upper East Side with my friend Swine watching the 11-1 reigning Super Bowl Champion Giants easily handling the Washington Redskins on the road.

As we got deeper and deeper into our plate of Honey Barbecue, medium-well wings, it dawned on me that not all outings are meant for group dates.

Wings; probably not the ideal group date.

Why is it so bad? Because eating wings is one of the least attractive activities that humans engage in. I stared down at my orange stained finger nails and looked across the table at a grotesque swine, and I realized that this would make for an embarrassing date.

Swine:

Even pretty girls don’t look great eating wings:

While group dating truly does make every dating experience safer, less awkward, and more fun, (and a group of people covered in wing sauce certainly helps to make it feel more socially acceptable) until we start mailing out wet naps with our free membership, I’d stick to the tapas.

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December 4th, 2008 Posted by Adam | About Ignighter, bad dates, group date ideas, group dating, ignighter |